SEO Expert

Are you experienced at SEO?

We are seeking 2 rock star EXPERIENCED and results-driven SEO Specialist to join our digital marketing agency. You’ll be responsible for creating and executing SEO strategies that increase search rankings, drive website traffic, and generate qualified leads. You’ll also document your process and check the work of teammates who will assist under your direction.

You must stay current on industry best practices and algorithm updates (think Julian Goldie, Matt Diggity, Craig Campbell) and be excited about using tools like AI and automation to increase results and save time. We believe in working SMART!

This is a full-time position. You should understand Local SEO, standard on-page SEO, keyword strategy, technical SEO, internal linking, and backlink strategies. You must also be skilled at identifying rankable content ideas based on domain authority, competition levels, and search intent.

RESPONSIBILITIES:

— Develop and implement SEO strategies to increase organic visibility, traffic, and conversions
— Conduct keyword research using tools like SEMRush, SERanking, Google Search Console, and Ahrefs to build topical maps
— Analyze SERPs and competitor sites to identify keyword gaps and opportunities
— Use AI tools to help create content that aligns with search intent
— Write or optimize blog posts, landing pages, and metadata
— Create and maintain internal linking structures based on site hierarchy and topic relationships
— Use the WordPress block editor to publish and optimize content
— Optimize Google Business Profiles, including categories, services, products, NAP consistency, and geotagged photos
— Build citations and perform basic local link building
— Analyze performance with GA4, GSC, and SEMRush, providing recommendations for dev teams or writers
— Conduct site audits to find and fix technical SEO issues (speed, indexing, mobile-friendliness, Core Web Vitals)
— Track backlinks and identify outreach opportunities in GSC, Ahrefs, or similar tools
— Conduct outreach to website owners for backlink placements and guest posts
— Use automation and scraping tools to scale outreach efforts where appropriate
— Stay updated with the latest SEO trends and tools
— Monitor competitors and share insights to stay ahead of changes in your niche

REQUIREMENTS:

— Proven experience in SEO with clear examples of websites you’ve helped rank
— Deep understanding of Google ranking factors and algorithm updates
— Proficiency in tools like Ahrefs, SEMRush, Google Search Console, Google Analytics, Screaming Frog, SurferSEO
— Strong grasp of keyword research, content strategy, and content silos
— Knowledge of internal linking best practices
— Experience with WordPress, especially the block editor
— Experience optimizing Google Business Profiles and managing citations
— Working knowledge of technical SEO (crawl errors, page speed, schema, Core Web Vitals)
— Strong written English (you don’t need to be a copywriter, but you can clearly edit and structure SEO content)
— Analytical mindset and attention to detail
— Self-starter who doesn’t wait for perfect instructions — you figure things out and test what works
— Bonus: Familiarity with backlink outreach tools like Respona, Hunter.io, or BuzzStream
— Bonus: Comfortable using AI tools like ChatGPT to assist with writing SEO content

HOW TO APPLY (REQUIRED):
Please apply on our website: links.leaplocal.com/widget/form/XhnmIE1upha88vzlXUW4

If you’re a self-motivated SEO professional who lives and breathes rankings, automation, and smart strategy — we want to hear from you.