SEO Specialist

• Develop and execute SEO strategies to improve organic rankings for gaming-related keywords
• Conduct keyword research focused on online gaming, casino, esports, and entertainment niches
• Optimize on-page elements (meta tags, headers, content structure, internal linking)
• Collaborate with content writers to ensure SEO-friendly and player-focused content
• Perform technical SEO audits (site speed, indexing, crawlability, mobile optimization)
• Manage link-building and outreach campaigns (white-hat only)
• Track SEO performance using tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, etc.
• Monitor competitors in the online gaming and iGaming space
• Ensure SEO compliance with platform guidelines and gaming regulations
• Prepare regular SEO reports and insights for management
• Perform other tasks and responsibilities that may be assigned by management from time to time

Job Requirements

• Bachelors degree in Marketing, IT, Communications, or related field (preferred)
• At least 24 years of proven SEO experience, preferably in online gaming, iGaming, or entertainment
• Strong understanding of Google algorithms and ranking factors
• Knowledge of on-page SEO, local SEO, and content optimization.
• Analytical thinker with the ability to translate data into growth opportunities and actionable next steps.
• Familiar with SEO content frameworks and capable of briefing or editing writers with search performance and user intent in mind.
• Excellent project management and communication skills, with a collaborative mindset
• Demonstrates a strong passion for gaming and stays up to date with the latest trends, titles, communities, and audience behaviors.