SEO Specialist (Local & Technical SEO)

 SEO Specialist (Local & Technical SEO) | — Remote, PH-Based Only Ready to build an organic search presence from the ground up — and prove it with results in 12 weeks? This is a hands-on SEO role where execution, technical depth, and measurable performance matter.

The Opportunity at a Glance A well-established Australian property and disaster restoration company is seeking an experienced SEO Specialist to own and execute its organic search strategy for a direct-to-consumer brand.

Operating in a time-sensitive, service-based industry (water, fire, and storm damage restoration), the business relies heavily on local visibility and rapid lead generation. This role focuses on building organic presence from a brand-new domain — executing a structured 12-week SEO roadmap across foundation, development, and maintenance phases.

You’ll work independently within a defined execution framework, driving rankings, traffic, and qualified inbound leads.

How You’ll Make an Impact You will take full ownership of organic performance — from keyword strategy to technical health to local visibility.

Keyword Research & Strategy

• Conduct comprehensive keyword research targeting service terms across local suburbs using SEMrush
• Build tiered keyword lists (Tier 1 active targets, Tier 2 monitoring) mapped to specific pages
• Prevent keyword cannibalisation through structured planning
• Conduct baseline and ongoing competitor audits
• Prioritise suburbs based on search volume, competition, and commercial value

On-Page & Technical SEO

• Optimise title tags, meta descriptions, headings, schema markup, internal linking, and image alt text
• Implement and maintain LocalBusiness and Service schema
• Manage Google Search Console (sitemaps, indexing, crawl errors)
• Maintain technical site health including page speed, mobile responsiveness, and Core Web Vitals
• Build internal linking architecture using a hub-and-spoke model

Local SEO & Google Business Profile

• Set up, optimise, and actively manage Google Business Profile (Service Area Business)
• Maintain NAP consistency across local directories
• Develop suburb-level landing pages with unique, localised content
• Implement review generation strategies
• Expand suburb coverage based on performance data

Link Building & Content Optimisation

• Develop and execute structured link-building outreach
• Coordinate SEO optimisation of published content
• Track link acquisition and outreach performance

Analytics, Tracking & Reporting

• Set up and manage GA4, Google Tag Manager, and call tracking
• Monitor keyword rankings, search visibility, and domain authority
• Deliver structured milestone reports (Week 9 & Week 12)
• Use data to drive optimisation and prioritisation decisions

Workflow & Collaboration

• Manage tasks and documentation within Notion
• Collaborate using AI tools (e.g., Claude AI) to streamline workflows
• Communicate progress and blockers proactively to leadership

What We’re Looking For – You’re the Perfect Fit if You:

• Are based in the Philippines and seeking a full-time remote role
• Have 3+ years of hands-on SEO experience, particularly in local or service-based industries
• Have strong technical SEO capability (Search Console, schema markup, site audits, crawl analysis, Core Web Vitals)
• Have proven experience managing Google Business Profile and local SEO strategies
• Are highly proficient in SEMrush
• Have experience setting up and interpreting GA4 and Google Tag Manager
• Are comfortable working within Notion for task management and documentation
• Communicate clearly and confidently in written and verbal English
• Can work independently within a structured execution plan

What Sets You Apart – You’ll Shine Even Brighter With:

• Experience launching SEO from a brand-new domain
• Experience in property services, restoration, or emergency-response industries
• Familiarity with Surfer SEO, Screaming Frog, or similar tools
• Understanding of how paid media complements organic search
• Comfort using AI tools to enhance productivity

Work Schedule & Employment Terms

• Full-Time | Monday to Friday (Australian business hours)
• Remote role for Philippine-based candidates only
• Fully compliant PH employment — including taxes and government contributions (Not freelance or project-based)

Perks & Benefits from Day 1

• HMO with 1 free dependent
• Life insurance
• Paid leave credits
• Government-mandated benefits including 13th month pay
• Work-from-home equipment provided

How to Apply Apply Via The Staffstream Careers Page And Include

• Updated CV
• Short video recording (2-3 minutes) outlining your local SEO experience and measurable results
• Examples of SEO campaigns you have managed (rankings, traffic growth, lead attribution)
• Additional assessment tasks may be required during the hiring process