SEO Specialist

About This Role

Agile & Co is seeking a highly skilled SEO Specialist to oversee and manage the performance of our SEO team. This person will lead strategy, execution, optimization, and reporting for a portfolio of client accounts across various industries. The ideal candidate combines strong leadership with hands-on expertise in technical SEO, content strategy, keyword research, and performance analysis.

If you’re someone who loves solving problems, mentoring others, keeping up with the constant evolution of SEO, and directly impacting client growth, this role is for you.

Key Responsibilities

SEO Strategy & Execution
• Develop end-to-end SEO strategies for clients, including technical, on-site, and off-site components.
• Conduct comprehensive technical SEO audits, identifying issues and outlining actionable solutions.
• Oversee and guide keyword research, competitive analysis, topic clustering, and search intent mapping.
• Implement and supervise on-page optimizations, including metadata, headers, internal linking, and content hierarchy.
• Review and optimize client Google Business Profiles (GBP) for improved local visibility.
• Identify new opportunities for organic traffic growth through content expansion, FAQs, schema, and more.

Performance Tracking & Reporting
• Monitor and analyze SEO performance metrics using tools like GA4, GSC, LocalFalcon, Ahrefs, and others.
• Prepare monthly reports and present insights, wins, and recommendations to clients.
• Continuously assess performance and adjust strategies based on trends, algorithm updates, and data.

Collaboration & Innovation
• Work cross-functionally with PPC, web development, and communication teams.
• Stay up-to-date on SEO best practices, algorithm changes, and industry news.
• Improve internal processes and contribute to the development of SOPs and SEO playbooks.

Qualifications

Required
• 3+ years of hands-on SEO experience in an agency environment.
• Strong understanding of technical SEO, site architecture, crawling/indexation, and Core Web Vitals.
• Proven track record of improving organic visibility and traffic for multiple clients.
• Proficient in SEO tools such as Google Search Console, Google Analytics (GA4), Ahrefs, Screaming Frog, etc.
• Excellent communication skills, both written and verbal.
• Strong organizational and project management abilities.
• Ability to translate complex SEO concepts into clear, simple client communication.

Preferred
• Experience working with WordPress, HubSpot, Shopify, Webflow, or other CMS platforms.
• Knowledge of HTML/CSS fundamentals as they relate to SEO.
• Experience developing SOPs, templates, and scalable processes.
• Familiarity with local SEO, GBP optimization, and service-area businesses.