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Some of our client websites are now appearing in ChatGPT search results, which is a significant milestone.
This is exactly the kind of traffic we want to target—our websites being featured in ChatGPT’s responses means that AI considers them credible and valuable resources. This can drive organic traffic from users who rely on AI tools for information instead of traditional search engines.
For example, one of our SEO clients has already started receiving traffic from ChatGPT and even from Perplexity.ai in the past 30 days. While the numbers may still be small, this trend indicates the growing influence of AI-driven search. See below
As SEO professionals, we should not only focus on optimizing for Google but also adapt our strategies for AI search engines. This includes creating high-quality, authoritative content, structuring data properly, and ensuring our websites are AI-friendly. By doing so, we can stay ahead of the competition and capture traffic from emerging search technologies.