Digital Marketing & Web Admin Specialist

Digital Marketing & Web Admin Specialist
Full-time (40 hours/week)
Location: Philippines (Remote, CST hours)
$6.00 – $7.50 USD per hour

To apply, please fill out our direct form: forms.gle/b5USEJgktjQSP3bj8

Overview
We are seeking a versatile Digital Marketing & Web Admin Specialist to drive lead generation and keep the company’s online presence sharp for a growing construction-tech company modernizing infrastructure through AI-driven solutions.

This role combines hands-on marketing execution (Google Ads, SEO, analytics) with website administration and general marketing coordination. The ideal candidate is detail-oriented, comfortable with digital marketing tools, and able to keep campaigns and web updates running smoothly.

By ensuring our company’s web presence and digital marketing run smoothly, you will play a key role in building brand visibility, generating qualified leads, and supporting the company’s growth.

Key Responsibilities

Digital Marketing & SEO
Manage and optimize Google Ads campaigns to maximize ROI
Conduct keyword research, on-page SEO optimization, and link-building outreach
Monitor rankings and traffic, providing regular reports and actionable recommendations
Track campaign performance in Google Analytics (or similar tools)

Website Administration
Maintain and update the company website (WordPress) including pages, content, and plugins
Ensure the site is optimized for speed, security, and mobile-friendliness
Implement basic UX/UI improvements to support lead capture and conversion

General Marketing Support
3+ years of experience in digital marketing (Google Ads, SEO, analytics)
Hands-on experience managing and updating WordPress websites
Strong English communication skills (spoken and written)
Highly organized, with the ability to manage multiple projects independently
Analytical mindset; comfortable interpreting campaign data and making data-driven recommendations

Preferred Skills & Qualifications
3+ years of experience in digital marketing (Google Ads, SEO, analytics)
Hands-on experience managing and updating WordPress websites
Strong English communication skills (spoken and written)
Highly organized, with the ability to manage multiple projects independently
Analytical mindset; comfortable interpreting campaign data and making data-driven recommendations

Nice-to-Have (Bonus Skills)
Experience with HubSpot, Hubstaff, or other marketing/automation tools
Familiarity with graphic design basics (Canva, Adobe tools, etc.)
Experience managing paid campaigns across additional platforms (LinkedIn, Facebook, etc.)
Content writing or copyediting experience