SEO and Digital PR Outreach Specialist

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Website Thematic

About the job

Thematic is an AI-powered feedback analytics company that transforms customer comments into actionable insights using cutting-edge Generative AI. Our remote team of 20+ serves markets across APAC and the USA. Our co-founder and CEO, Alyona Medelyan, is a thought leader and expert in AI and NLP. Alyona and her co-founder Nathan Holmberg, have been recognized by AWS and other global companies for their innovative leadership in the commercial application of AI.

Role Overview

We’re seeking a Digital PR Outreach Specialist to enhance our website authority through high-quality backlinks. You’ll create compelling content for external sites, build relationships with publishers, and execute effective outreach campaigns.

Key Responsibilities

  • Develop and implement strategic backlink acquisition campaigns
  • Write and publish PR content with backlinks on external websites
  • Conduct targeted outreach to secure guest posts and link exchanges
  • Research and engage with high-authority websites
  • Monitor backlink profile and actively manage performance
  • Build relationships with webmasters and journalists
  • Track and report on backlink and SEO performance

Performance Expectations

  • Outreach: 150 pitches, monthly
  • Published content: 70-100 published articles with backlinks, quarterly
  • Media engagement: 3 non-article formats (podcasts, telecast interviews), quarterly

The role will include a 3 month trial period to evaluate the candidate’s ability to meet performance targets and handle the dynamic nature of PR and backlink work.

Requirements

  • 3+ years of SEO experience with proven link-building success
  • Strong writing and PR skills
  • Strong research and analytical skills to identify link-building opportunities, and report on outcomes
  • Proficiency with backlink analysis tools (Ahrefs, SEMrush, Moz)
  • Proven experience with email outreach and relationship building
  • Familiarity with PR outreach platforms like Featured, Sourcebottle, Qwoted, and Matchmaker.fm
  • Understanding of ethical link-building practices
  • Ability to explain complex AI concepts in engaging content
  • Self-motivated with excellent time management skills. The successful candidate will enjoy a fast-paced, hustle-oriented role, managing multiple conversations and opportunities simultaneously

Benefits

  • Competitive rates with timely payments
  • Flexible working hours that accommodate Philippines time zones
  • Opportunity to work with a global and innovative team and build an international portfolio
  • Potential for increased hours as our customer base grows

How To Apply

  • Submit your resume via Workable
  • Include a brief cover letter answering:
  • Why are you interested in working with an AI company?
  • What has been your experience with link-building, and what successes have you achieved?

We aim to respond to all applications within 5 business days.

If you are passionate about design and enjoy creating visuals that bring ideas to life, we’d love to hear from you!

To apply for this job please visit apply.workable.com.

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