What You’ll Do

• Ex e cute content strateg ies for SEO across multiple key directories to grow organic visibility , website traffic , and opportunities
• Maintain a queue of content and metadata optimization opportunities to consistently uplevel organic search impact over time (for both user s and search engines)
• Analyze keyword trends relevant to our products, brand, and target audiences to i dentify valuable opportunities to increase visibility of our content
• Discover and perform u pkeep on internal linking opportunities to ensure optimal crawlability and indexability of N-able web properties
• Facilitate off- domain optimization opportunities , including efforts to align brand identity on third-party websites and outreach to acquire authoritative backlinks
• Advise the technical SEO aspect of the web product roadmap for items such as site speed improvements and mobile optimization opportunities
• Stay up-to-date with the latest trends affecting search engine marketing, such as algorithmic updates and the ev olution of SGE

What You’ll Bring

• Bachelor’s degree in marketing, communications, business, or a related field
• 5+ years of SEO strategist and/or content strategy work with a track record of successful SEO strategies, preferably for mid-sized B2B SaaS brands
• Experience monitoring and reporting on KPIs for SEO such as organic traffic, user behavior, and conversions
• In-depth knowledge of search engine algorithms , ranking factors, and SEO tools like S emr ush , Screaming Frog, Google Search Console, etc.
• Proficiency in web analytics and reporting tools such as GA4, Tableau, Looker Studio, etc.
• Strong analytical skillset and attention to detail t o guide data-driven decisions
• Excellent communication skills, with the ability to collaborate effectively with cross-functional colleagues
• Flexibility in working hours to accommodate some crossover with team in the US (E ST)

Purple Perks

• Medical and dental insurance
• Generous PTO and observed holidays
• 2 Paid VoluNteer Days per year
• Employee Stock Purchase Program
• Pension with company-contribution
• Weekly lunch allowance, Monthly grab & go onsite pantry allowance
• Monthly internet allowance
• De Minimis – monthly allowance
• FuN-raising opportunities as part of our giving program
• N-ablite Learning – custom learning experience as part of our investment in you
• The Way We Work – our hybrid working model based on trust and flexibility