SEO Specialist

Job Role Summary/Overview

Responsible for developing and executing the company’s SEO strategy to increase organic search traffic, leads and sales.

Job Highlights

• Hourly Rate: USD 7.50, the equivalent to your local currency
• Paid Hours per Week: 20
• Schedule: Monday to Friday, with 4 flexible hours per day between 10:00 AM and 6:00 PM | Toronto, CA, Eastern Time
• Work Arrangement: Work from home
• Contract: Independent Contractor

Side note: Since this is a permanent work-from-home position and an “Independent Contractor” arrangement, the candidates must have their own computer and internet connection. They will handle their own benefits and taxes. The professional fees are on hourly rates and the rate depends on your performance in the application process.

Responsibilities

• Perform comprehensive client SEO audits focusing on on-page, technical, off-page, and content aspects.
• Conduct keyword research to identify target keywords and phrases.
• Develop and implement on-page, off-page, technical, and content optimizations.
• Create regular SEO reports highlighting organic performance, including keyword tracking, conversions, and organic traffic.
• Develop and execute off-page SEO through link building
• Develop and execute a content strategy to grow organic traffic.
• Conduct competitor SEO analysis to incorporate into the SEO strategy.
• Collaborate with content writers and marketing teams to ensure SEO best practices are followed.
• Stay updated with the latest industry trends, algorithm updates, and best practices.

Requirements

• Proficiency in Google Analytics, including GA4.
• Proficiency in Google Ads
• Proficiency in Google Search Console.
• Proficiency in SEO tools such as SEMRush, Ahrefs, Screaming Frog, and Botify.
• Minimum of 3 years of experience in SEO, preferably in an agency setting.
• Strong understanding of HTML/CSS and website structures.
• Ability to develop and execute research-based, results-oriented strategies aligned with business objectives.
• Demonstrates deep subject-matter understanding, not just surface-level knowledge or reliance on generic online sources.
• Produces accurate, relevant, and original content that reflects the company’s services and value proposition.
• Skilled in conducting proper research and contextual analysis before creating campaigns, blogs, or other materials.

Highly Regarded Skills and Experience

• Ability to write content optimized for SEO.
• Technical website development skills (WordPress / Shopify / HTML / JS / CSS).
• Experience in Conversion Rate Optimization (CRO).
• Familiarity with other digital marketing channels such as PPC, email marketing, and social media.
• Proven track record of achieving significant organic traffic growth for websites.

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Reminder:

• Kindly apply directly to the link provided; you will be redirected to BruntWork’s Career Site. Complete the initial requirements, including the voice recording, prescreening assessment, and technical check of your computer/device.