Shopify SEO Specialist

Freelance SEO Specialist (Part-Time)
Broadway Murder Mysteries – Remote

About Us:
Broadway Murder Mysteries is an e-commerce brand that brings the drama and excitement of murder mystery games to living rooms and stages everywhere. We offer downloadable party games, private hosting experiences, and virtual experiences with a flair for Broadway-style fun. As we continue to grow our online presence, we’re looking for a part-time freelance SEO specialist to help us reach more mystery lovers, theater fans, and party hosts organically.

Position Overview:
We’re seeking a strategic, creative, and detail-oriented SEO Specialist to optimize our website content, grow organic traffic, and improve search engine rankings. The ideal candidate will have a strong understanding of SEO best practices, content strategy, and link building.

Key Responsibilities:

-Conduct SEO audits of the website and identify opportunities for improvement.

-Optimize existing website content, including product pages, category pages, and blog posts.

-Research and implement keyword strategies for high-impact pages and new content.

-Write or edit engaging, SEO-optimized blog posts (2-4 per month).

-Create and execute a backlink-building strategy (e.g., guest posts, directory submissions, partnerships, PR outreach).

-Monitor SEO performance using tools like Google Analytics, Search Console, and SEMrush/Ahrefs.

-Stay up to date with the latest SEO trends and algorithm updates.

Qualifications:

-Proven experience in SEO, preferably for e-commerce brands or content-driven websites.

-Strong writing skills with a knack for storytelling and content optimization.

-Experience with keyword research tools (e.g., SEMrush, Ahrefs, Ubersuggest, etc.).

-Familiarity with Shopify (or similar e-commerce platforms) is a big plus.

-Knowledge of technical SEO and site structure best practices.

-Ability to work independently, meet deadlines, and deliver high-quality work on a part-time basis.