SEO Digital Marketing Specialist

SEO Digital Marketing Specialist Part Time (AU, Construction WFH)

Schedule: Fixed daytime shift (20 hours per week) What are we looking for?

• Proficiency with Canva, Adobe Illustrator, Photoshop
• Strong knowledge of SEO strategies, including on-page, off-page, and technical SEO
• Skilled in content optimization, SEO writing, and understanding search intent
• Experience with keyword research tools (e.g., SEMrush, Ahrefs, Moz, Google Keyword Planner)
• Experience managing social media platforms (Facebook, LinkedIn, Instagram, TikTok)
• Ability to create and manage digital marketing campaigns
• Excellent written communication and copywriting skills
• Paid Ads experience is a must (Google Ads, Facebook Ads)
• Strong understanding of the construction industry audience (builders, contractors, developers, engineers)
• Certifications in SEO or Digital Marketing are a plus (e.g., Google Analytics, Google Ads, HubSpot, SEMrush, Yoast)

What will you do?

• Plan and execute digital marketing campaigns across social media, email, and

search platforms

• Conduct keyword research and implement on-page and off-page SEO strategies
• Monitor and analyze website traffic and campaign performance using tools like

Google Analytics

• Optimize website content for SEO and user engagement
• Collaborate with designers and content creators to produce marketing materials
• Stay updated on digital marketing trends and SEO best practices

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