SEO Content Writer

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The Back Room Outsourced Professionals

Want to be part of a community that focuses on work-life balance, provides competitive salary and fantastic opportunities?

The Backroom Offshoring Inc. is a KPO company experiencing strong dynamic growth and we want you to be part of it!

Located at One West Aeropark in Clark Pampanga, a world-class building with top facilities, a conducive work environment is guaranteed!

Role Purpose:

To create engaging, informative and search engine optimized content that appeals to our target audience and aligns with our global brand.

Key Result:

  • Relationship Management
    • Collaborate with Marketing team and other stakeholders to develop a content strategy that supports our business objectives and resonates with our target audience
    • Collaborate with designers and other content creators to develop multimedia content that enhances user experience and engagement
  • Business Performance
    • AI and Generative Learning
      • Utilise AI to augment the writing process and train an AI engine on our brand requirements and tone – for greater efficiency and productivity outcomes
      • Identify appropriate prompts to generate the correct response from the AI engines
      • Actively contribute to training our Large Language Model into generating content that is aligned with our brand requirements, tone voice
    • Copy and Content Writing
      • Write and edit our copy and content needs for social media, email, website and other marketing channels
      • Monitor content performance metrics and use data-driven insights to refine and improve content strategies
      • Ensure all content is accurate, informative and compliant with relevant legislation and company policies
      • Contribute to the development of our brand voice and ensure consistency across all channels and touchpoints
      • Develop and maintain an editorial calendar to ensure timely and efficient content creation
      • Research, write and edit high-quality SEO focused content, including blog posts, articles, white papers and website copy
      • Conduct keyword research and implement on-page SEO best practices to optimize content for search engines and improve organic search rankings
  • Self-Development
    • Stay up-to-date with industry trends, emerging topics and competitor analysis to identify opportunities for content creation and optimization
    • Focus on professional skills growth – particularly around usage of AI
  • Health & Safety
    • The Company is not exposed to unnecessary risk or costs associated with non-compliance
    • Maintains safe, organised, and neat work area

Major Challenges:

  • Keeping up to date with the changes in our industry and new releases from the Company
  • Working with a global team across multiple timezones

Skills & Qualifications:

  • Bachelor’s degree in a relevant field
  • Minimum of 3 years experience in content writing and SEO writing, preferably in the tech industry
  • Proven track record of developing high-quality, SEO focused content that drives traffic and engagement
  • Strong understanding of SEO best practices, keyword research and content optimization techniques
  • Excellent writing, editing and proofreading skills with a keen eye for detail and a commitment to quality
  • Ability to work independently and collaboratively in a fast-paced, deadline-driven environment
  • Strong interpersonal and communication skills, with the ability to articulate ideas and collaborate with cross-functional teams
  • Experience in utilising AI for content optimization

Work Flexibility:

Work from home setup

Work Schedule:

Day shift

NOTE: This position is exclusively open to Philippine citizens currently living in the Philippines. While remote work offers flexibility, please note that this role requires adherence to local regulations, making it suitable only for those based in the Philippines. We appreciate your understanding and look forward to receiving applications from qualified candidates who meet these criteria.

To apply for this job please visit apply.workable.com.